Emerald Bowl? Awesome. Emerald Nuts? Not So Much.
My second consecutive post violates our unwritten rule that we go back and forth on this blog. But Sermons on the Mound ain’t no game o’ ping-pong. And I have thoughts.I haven’t been to a live sporting event in 2 ½ months. If you don’t understand the severity of this drought, it would be the equivalent of you going 2 ½ years without beef. So you can imagine my elation when I tore open a Christmas gift from my parents and discovered tickets to the 8th annual Emerald Bowl at San Francisco’s AT&T Park, home of baseball’s Giants.
The game pinned my alma mater, the University of Southern California, against the best football program from the city to which I currently hail, Boston College. And even though this was a JV Football Bowl promoted by a nut company, I was in!
Frankly, SC sucked this year.
And by “sucked”, I mean “didn’t live up to the grossly unfair expectations we spoiled, ungrateful SC fans put on them after seven years of utter domination.”
Does anyone in Trojanland remember Paul “Can’t” Hackett?
It was my sophomore year at SC. Notre Dame came to town on its annual trip to the West. Since the hallowed Knute Rockne brought his Fighting Irish to the Southland over 80 years ago, this matchup has been considered the most heated national rivalry in all of college football. (Did you know that Rockne scheduled the first game at SC back in the 1920s because his wife wanted to vacation in Los Angeles?)
Anyways, Notre Dame is opening up a can o’ whoop ass. And from my seat in the SC student section, the roar of the Irish fans is getting louder and louder with every quarter. At one point, the out-of-towners begin to serenade us in a deafening chant of “GOOOOO!!!!! … IRISHHHHHH!!!!!” Our section retaliated with its own cheer but the “GO!” and “IRISH” drowned us out. I remember a friend of mine turning to me and saying with hope, “Maybe they can hear us just as loud as we can hear them?”
“If we can’t even hear ourselves,” I replied, “Ihey can’t hear us at all.”
Pete Carroll be praised! After he took the reins in 2001, the Pac-10 has been our doormat, we produced three Heisman trophy winners, lost only once to UCLA, never lost to Notre Dame, collected two national championships and came within Vince Young’s legs from a third.
But after seven straight invitations to BCS Bowls, including four consecutive trips to the Rose, the Trojans finished 8-4 and played its very first bowl game before New Year’s Day since my junior year in college. I’m not all that bitter. It was a remarkable run.
Whatever the reasons for this “disappointing” season, I was grateful the journey led them here, to my parents backyard, during my winter break. (Shhhhh… don’t tell anyone but I secretly rooted for Arizona to beat SC on the last week of the season so that they would fall into an Emerald Bowl bid. A win would have put them in San Diego’s Holiday Bowl and would’ve extended my live sporting events drought to another 2 ½ months. And before you wonder how I could ever root against my team for the sake of attending a game, there is precedence for my behavior. Back when I was 8 years old, the Dodgers improbably won the division and were pitted against the Mighty New York Mets of the NL East. My dad submitted his name in the Playoff Ticket Lottery. The odds were piled up against us. We had about as much chance of getting tickets as a Koala Bear has at getting into Harvard. But my dad submitted his name anyway. I remember the evening dad returned from work, with an envelope in his hand stamped with the Dodgers logo. My dad was glowing and handed it to me. I peeled it open and found, inside, a pair of tickets to Game 7!!! You can imagine the sheer euphoria my little 8-year old soul felt at that moment. Anyways, fast forward to Game 6. The Dodgers are up 3 games to 2, one win away from a World Series. One win away from toppling perhaps the greatest team in National League history. And who did I root for that night? That’s right. The Mets. Those two tickets were burning a hole in my soul and my desire to see LA advance was drowned out by my selfish desire to see LA advance in person. Can you blame me? I was 8!!! You know the rest. The Mets DID win that night. Orel pitched Game 7. The Dodgers advanced and Dad and I were there to see it.)
4 thoughts from the 2009 Emerald Bowl, one thought for each hot dog consumed at the game.
1a. The football game was played in a baseball stadium. And not just any baseball stadium. The home of our historical rival, the San Francisco Giants (I say “historical” because I argue the honor of most “heated” rival goes to the Orange County Angels of Disneyland, but that’s another column.) Even though the Giants were not represented in any way outside of the black and orange caps the concession stand employees wore, I attended the game with an air of defiance. After all, I was in enemy territory. And to signify my allegiance, I proudly donned a Junior Dodgers wristband, which I made sure was in plain view as I handed the hot dog girl my money.
1b. The football game was played in a baseball stadium. At some point in the 3rd quarter, I receive this text from our friend Shannon, who is watching the game at home. “That Coke Bottle is giving me Sports Vertigo.” Couldn’t have said it better myself. Perhaps the most fascinating wrinkle of this year’s Emerald Bowl, beyond SC’s disappointing season, beyond Joe McKnight’s absence due to an NCAA investigation and even beyond the mystery that is Pete Carroll’s impeccably coifed hair despite the precipitation, was the reconfiguration of a baseball diamond into a gridiron. I have to admit, I was impressed. The first base line served as one
end zone, while the left field wall served as the other. In right field, a large bank of bleachers were built, running parallel to one sideline, while the opposing sideline ran adjacent to the left field foul line. There was a time when I was vehemently opposed to facilities housing two franchises in different sports. But I was talking to my girlfriend about it recently and she, a champion of conservation, remarked on how environmentally and fiscally responsible it is to have one stadium, and multiple franchises play multiple sports in it (she’s clearly the businessperson in the relationship). You have to admit, she and Walter O’Malley would agree. O’Malley was the first to spearhead this idea back in the ‘50s. He was even the first to propose the idea of domed stadiums so that teams could play in all manner of weather. It makes so much sense. Unfortunately, as we witnessed with all those “cookie cutter” stadiums built back in the 70s, fiscal and environmental responsibility stripped franchises of ascetically pleasing venues. The era produced a dozen oval stadiums, all alike, with neon green Astroturf. Ballparks lacked identity. (See Cincinatti, Pittsburg, St. Louis, San Diego and Philadelphia.) And in each one, both baseball and football was played. But when those ovals began to decay, retro ballparks became the new craze. Stadiums with funny angles and quirky dimensions. Ballparks had identities again. But it resulted in a flurry of construction which produced one stadium for each franchise. Now the Eagles and the Phil
lies have separate venues in Philadelphia. All they share is a parking lot. There’s a lot more to say on this subject so I’ll save it for a rainy day.2. USC fans do not own proper coats. There was a 38 degree wind chill and a steady rain for half the game, yet the heaviest outerwear I saw was a cardinal and gold hoody. Two rows ahead of us, there was a 12 year old boy dressed in a white SC road jersey and a pair of cargo shorts. His only protection? One of those clear plastic ponchos without a hood. I’m sorry Angelenos, but Saran Wrap does not make for good insulation.
3. Dad and I discovered the Academy Road of AT&T Park. An alley, just four blocks from the ballpark, without permit parking signs or coin operated meters and about 37 feet from a Bay Bridge onramp. I think my dad was more excited about the free parking spot than the Trojans 24-13 victory. That’s all the details I’ll give. Gotta keep this place a secret.
4. Emerald Nuts suck! And by “suck” I mean “are the worst nuts I’ve ever eaten in my entire life.” Seriously. I’m not kidding about this one. How can you screw up nuts? Emerald found a way. No wonder Emerald Nuts commercials are so funny. All of a sudden, I understand why its ad campaign is so aggressively quirky. Funny commercials are the only way they can breed brand loyalty because the taste of their nuts certainly isn’t going to do it. We could easily call this the “Axe Deodorant Theory.” A company must aggressively advertise with nonsensical, uniquely crafted commercials because the quality of the product is poor. Seriously. Have you ever smelled Axe Deodorant? The scent is a combination of curry and cat urine and Axe has duped an entire generation of teenage boys into thinking girls will fight to the death to be with someone who sprays it underneath their armpits.
























